APP DESIGN

The foundation of a successful app: Thoughtful design

An outstanding UI and UX design is just as important for a great app as cutting-edge code.

The design ultimately determines how enjoyable the app is to use. Since 2011, Pinch has distinguished itself by building mobile apps with designs that are both thoughtful and user-friendly.

Optimal app design: The key to success in four aspects

Not all companies looking to create an app realise just how critical design is. Here’s why the design of an app plays a fundamental role in its success:

  1. Concept: Without a solid design concept, an app can never succeed.
  2. User Experience (UX): The app must provide a seamless and enjoyable user experience.
  3. Functionality: The design determines whether users can easily discover and smoothly navigate all functionalities.
  4. Competitive Edge: A top-tier design helps set your app apart from the thousands of others in app stores.

UX and UI Design

UI design focuses on the visual elements, such as branding, colours, typography, animations, and interactive components. UX design, on the other hand, centres around creating an intuitive and engaging user interface. This involves developing concepts, information architecture, wireframing, prototyping, and user testing.

At Pinch, our app designers dedicate significant time to developing, validating, and (when necessary) testing concepts, prototypes, and final products to ensure optimal results.

App design by Pinch

Pinch is a full-service mobile app development company, but we also offer app design as a standalone service. Our design process includes the following steps:

  • Developing concepts and strategies
  • Setting clear objectives
  • Creating user profiles and personas
  • Designing wireframes and mapping out user flows
  • Creating visual designs and establishing style guides
  • Developing interaction designs
  • Conducting (user) testing and gathering feedback

100% mobile design expertise

Unlike many agencies that also create other types of applications, Pinch focuses exclusively on mobile apps. This means our UX and UI app designers are experts in designing an app specifically for mobile platforms. From ensuring usability and designing error-free flows to meeting the stringent standards of Apple and Google, mobile design is a specialised field – and one our designers have mastered to perfection.

Atomic design

Pinch follows the atomic design methodology, which focuses on creating separate, reusable components that combine to form a cohesive whole. These “atoms” – such as buttons, forms, images, icons, and text blocks – are centrally stored and combined to build consistent, scalable screens. This approach ensures efficiency, consistency, and adaptability in the design process.

Heb jij vragen over het ontwikkelen van een app? Wij bellen je terug!