The design ultimately determines how enjoyable the app is to use. Since 2011, Pinch has distinguished itself by building mobile apps with designs that are both thoughtful and user-friendly.
Not all companies looking to create an app realise just how critical design is. Here’s why the design of an app plays a fundamental role in its success:
UI design focuses on the visual elements, such as branding, colours, typography, animations, and interactive components. UX design, on the other hand, centres around creating an intuitive and engaging user interface. This involves developing concepts, information architecture, wireframing, prototyping, and user testing.
At Pinch, our app designers dedicate significant time to developing, validating, and (when necessary) testing concepts, prototypes, and final products to ensure optimal results.
Pinch is a full-service mobile app development company, but we also offer app design as a standalone service. Our design process includes the following steps:
Unlike many agencies that also create other types of applications, Pinch focuses exclusively on mobile apps. This means our UX and UI app designers are experts in designing an app specifically for mobile platforms. From ensuring usability and designing error-free flows to meeting the stringent standards of Apple and Google, mobile design is a specialised field – and one our designers have mastered to perfection.
Pinch follows the atomic design methodology, which focuses on creating separate, reusable components that combine to form a cohesive whole. These “atoms” – such as buttons, forms, images, icons, and text blocks – are centrally stored and combined to build consistent, scalable screens. This approach ensures efficiency, consistency, and adaptability in the design process.