With over 3 billion active devices, Android is the world’s most widely used operating system. Android and iOS both have a significant market share, so it is generally wise to have an app developed for both operating systems. Pinch has already developed dozens of successful Android apps, including those for clients like Qmusic, De Telegraaf, NRC, and Parkmobile.
While Apple’s iOS operating system runs on about 28 percent of mobile devices worldwide, Google’s Android operating system has a dominant market share of around 70 percent. iOS is only found on (relatively expensive) iPhones and iPads, while almost all other mobile devices run on Android.
There are a few notable differences between the platforms. Android is open-source and offers more customization options. Over the years, however, the differences between Android and iOS have become increasingly smaller.
Android is used not only for smartphones and tablets but also has a variant for wearables such as smartwatches, called Wear OS. Additionally, the operating system is used in various other devices, including televisions, gaming consoles, and cars. Pinch has a lot of experience in developing apps for wearables.
For non-insiders, it is often a mystery: Android smartphones from different manufacturers can have completely different user interfaces. This is because manufacturers develop their own custom version (‘skin’). Google Pixel phones come close to the ‘stock’ Android of the Android Open Source Project (AOSP). However, for example, Samsung One UI and Xiaomi MIUI are heavily customized, and they do not resemble the stock Android in the slightest.
Developing an app with Pinch means co-creating an app with a team of equally enthusiastic and skilled developers, designers, and other professionals. Throughout the development process, a dedicated project manager takes the lead. This includes overseeing the process and communication between the client on one side and the app makers working on the app daily on the other side. Our full-service approach is unique in the market. From concept development, strategy, visual and interaction design, technical development, quality assurance, testing, launching, monitoring, analyzing, and continuous improvement, the experts at Pinch take care of all these aspects to ensure you’re taken care of every step of the way.
Pinch is a renowned mobile development agency with offices in Amsterdam and Málaga. Since our establishment in 2011, we have developed over 100 apps, including projects for companies like NRC, De Telegraaf, Albert Heijn, Takeaway.com, Parkmobile, and Qmusic.
While we have a strong presence in media and publishing apps, we also focus on industries such as mobility, fintech, healthcare, and m-commerce. Besides building top-notch Android apps, Pinch also excels in creating iOS and Flutter apps of the same high quality.