The loyal website visitor knows it: Pinch, in collaboration with Pubble, has developed a white-label app for local media. We’re already approaching 50 connected titles, with new ones going live almost weekly. One of the latest additions was “Uitkijkpost” – the go-to news source for Heiloo and its surroundings.
To promote the app, a fantastic campaign was launched in the newspaper. The result? Two titles (The Uitgeester being from the same publisher) in the top 10 of the app store!